The la.rue creative studio is thrilled to announce our newest offering: the digital brand launch day. The first 3 clients to enroll will receive 50% off. Inquire here.

featured package //

digital brand launch day

our newest design package

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NO. 01

digital brand launch day

When you invest in your Digital Brand Launch Day, you're investing in the future success of your business. This isn't like any other investment you'll ever make; this is true 1:1 support and La.Rue becomes your partner and confidant in your business.

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featured story //

Building your brand identity

By Lauren L'Heureux

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NO. 02

the multi-dimensionality of branding

Your Brand Identity is the bread and butter of what makes your brand unique. It’s more than just your logo, color palette, font kit, and photo themes. It goes far beyond your Brand Kit or assets...

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featured client //

rachael johanson

luxury branding strategist

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NO. 03

branding that will double your sales

Rachael Johanson is a leader in the industry, rebranding her clients to become a top 3% firm, landing features in top tier publications and signing clients in the seven-figure range. 

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Resources for every aspect of your life

The La.Rue Creative Studio lives under the La.Rue Brand. La.Rue was built to create a community and conversation around living intentionally. The La.Rue Creative Studio is where we offer our extensive lifestyle, business, and branding services. But at La.Rue we offer free and intimate resources to help you change your life. Our Blog, Do the Damn Thing Podcast, and myriad of free resources are here to help you live an intentional life and run an intentional business. 

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Visit La.Rue

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Owner & ceo of la.rue // Lauren L'Heureux



Rue} French

From old french. L'Heureux, translates to the happy one.

Lauren is a multi-dimensional entrepreneur who capitalized on her 180 Degree shift in life and scaled it into a brand that serves women entrepreneurs. After experiencing a life-changing loss, several years later Lauren experienced a moment of pure clarity that would change her life forever. After discovering the concept of intentional living, she knew she had found her purpose. 

" a brand built on the belief that women can have it all."

La.Rue was born on the cusp of this defining period. And now, just three years later, the La.Rue brand has built an extraordinary client roster of female entrepreneurs and continues to expand on the concept of intentionality. She started with just a small blog, and has since built a luxury lifestyle, business, and branding studio that has become a destination for women entrepreneurs.

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Rachael Johanson

Luxury Branding Strategist

Erganic Design

Luxury Multi-Cultural Wedding Planner

Isabel Gomez studio

Luxury International Interior Designer

Our Services

The La.Rue brand offers lifestyle, business, and branding services to women entrepreneurs. Our unique and intimate packages offer each client a personalized and luxury client experience.

Our branding work is for the new and established entrepreneur starting fresh or looking to revamp their brand. From helping you with your foundational business needs of branding to designing and creating a completely custom website, we bring your big vision to life. La.Rue also offers four life and business coaching suites with programming built according to your needs. Our interdisciplinary coaching packages focus on your lifestyle and/or business needs to help you build an intentional life while monetizing and scaling your business. 

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Lauren has been such a unique find in this industry. What makes her work so exceptional is the unmatched level of detail and perfection she provides to her clients and design work. From the beginning of our design process to the very end, she was intentional with my project. My branding and website had been in need of an overhaul and redesign for a while. We went back and forth dozens of times with meticulous notes so my project could represent my brand. I'm so happy with the final results; my new branding represents luxury and is the epitome of me and what I offer my clients. I will be continuing to recommend Lauren!

Rachael Johanson

luxury branding strategist

Working with Lauren was an amazing experience! From the beginning, she was conscious of respecting our established brand identity and the very specific structure we had in mind for our website. We appreciate that she let us play an intimate part in the design process. Her attention to detail let us make so many minute changes that bring the details of our website to life. She was so professional in communicating what could and could not work, all while designing a website with intentional thought and concept. She built our website with the client in mind, showcasing our best work in a way that speaks to the level of luxury, unique, and bespoke design we offer. We cannot recommend Lauren enough, she was incredible to work with.

Isabel Gómez


Lauren was an indirect hire whose work had to be very intentional to our niche. We wanted a new home for our brand that would elevate and inspire the exclusivity of clients we partner with. Lauren did an extraordinary job of creating something that speaks to the level of luxury and detail we deliver while maintaining the overall aesthetic of our niche. Once we were able to get our first sneak peek, we were thrilled with the thoughtful curation Lauren had put into our website and branding. Lauren was an absolute pleasure to work with, offering her expertise but also taking into consideration my vision. And with minimal tweaks and adjustments, she brought our final vision to life.

Sojourner Auguste

Luxury multi-cultural wedding planner

Working with Lauren was such an incredible experience from the beginning to the very end. She took care of absolutely everything and I was amazed at her attention to detail and organization. It far surpassed anyone I have ever worked with before, in any capacity! She understood my vision for my website, but also applied her intuitive understanding of what I am hoping to convey to any website visitor to create a site that is SO me. No detail was untouched - from the gorgeous color palettes and branding she provided, to even going above and beyond and building out back-end resources for my business, such as a master spreadsheet with links to every single podcast episode I have done (HUNDREDS!) on all the platforms. I was continuously wow’d and recommend her to everyone I know!

Haley Hoffman Smith

influencer, singer, EFT coach

Working with Lauren was an absolute dream. From start to finish, every little detail was attended to in depth. I am beyond thankful that my business coach connected us. Putting together an entire custom website and logo design is no easy task and finding someone who understands you and your vision can be extremely challenging. Lauren nailed it on the first go around! She is a true gem and excelled at her craft. I hope to be able to continue to work together and collaborate going forward!

Kitty Dunbar

Luxury Makeup Artist

Despite not having met Lauren until the Website Development was close to being finished, it was clear the work she had done to discover who I am as a designer, and who I’m looking to serve, which resulted in a finished product that was nearly perfect. I’d been so nervous about the design phase, but Lauren’s work brought me and Nest Your Home to life. Her intentional thought to me translated into a design that captured me and my ideal client perfectly. Within six months of the relaunch, I’m attracting clients of the full service nature with projects of over half a million in budget and over 30K in design fees. Post launch, Lauren has been incredibly supportive and in touch after empowering me and my business with a beautiful online “home.” 

Julie Stash

Luxury home designer

When building a brand sometimes it’s hard to articulate exactly what you want. It’s more than just ad copy and bullet points, it’s a feeling, a vibe. Lauren’s uncanny ability to translate that into digital form is unmatched in her industry. She listened, revised, and with the patience of a saint, held my hand throughout the entire process. The end product is magical! It’s a perfect reflection of who I am and everything I strive to be in the future.

Jodi Terrell

personal brand

Lauren is one of the most efficient, detailed and personable website designers we have ever worked with. She went above and beyond what we were asking for, always made sure she communicated quickly and on time and created a gorgeous timeless website we will enjoy for years to come. We are so thankful for all her dedication and hard work. We will definitely be using her again!

Laura & Aaron Aguilar

luxury interior designers

Lauren and La.Rue brought my vision for The Eleventh House to life. I had slapped together my branding when I first started, but realized I wasn’t putting myself out there because it wasn’t an accurate reflection of me or my business. Lauren helped me to define that vision and create a visual brand and website that just feels like…me. Thank you La.Rue for your creative, strategic talents!

Adaire Smithwick

Community builder

Lauren is incredibly talented, and her creative work reflects a unique ability to translate her client’s abstract ideas into concrete visuals that align with their overarching business goals and desires. What sets Lauren apart from other designers is that she has the ability to act as both a consultant and a coach – meaning she will always be thoughtful, efficient, and attentive throughout the collaboration process. Run, don’t walk to work with Lauren!

Jessica Emily Gallo

personal brand